In the early days, our approach was like the other AI consultants.

We’d survey your business, find the best use cases, design great solutions, and then watch the transformation unfold.

It didn’t work.

We watched great ideas fall flat, usually because the people who’d actually have to use them weren’t on board.

Along the way, though, we saw something important: when the people closest to the work understand AI, they’re quick to name the problems they want to solve. And when we help them build those fixes themselves, the solutions stick. Adoption is natural, and value shows up immediately.

We don’t know how AI will best serve your company. Your people do. We position them to lead the way. 

We watched great ideas fall flat, usually because the people who’d actually have to use them weren’t on board.

Along the way, though, we saw something important: when the people closest to the work understand AI, they’re quick to name the problems they want to solve. And when we help them build those fixes themselves, the solutions stick. Adoption is natural, and value shows up immediately.

We don’t know how AI will best serve your company. Your people do. We position them to lead the way. 

Our Values

Growth

We work with leaders who view AI as a driver for growth, not a means to cut headcount. Our engagements are designed to create greater success for our clients and their employees by growing their capabilities.

Candor

We tell the truth. AI adoption is hard and messy. Our clients rely on us to bring clarity to great complexity. That means being honest about our capabilities and recommendations, including what we don’t know.

Curiosity

We serve clients who understand the uncertainty of this moment. In us, they have a partner with the expertise and honesty to find the right path forward.

Our team

Bill Bobbitt

Bill Bobbitt

Advisor, Product & Strategy

Marina Carreker

Marina Carreker

Founder & CEO

Paul Christianson

Paul Christianson

Engagement Lead

Jilli Cluff

Jilli Cluff

AI Enablement Specialist

Zach Kingery

Zach Kingery

AI Enablement Specialist

Amanda Lutz

Amanda Lutz

Head of Applied AI

Andy Phipps

Andy Phipps

Finance & Strategy

Hayden Roche

Hayden Roche

AI Solutions Architect

Paul Skok

Paul Skok

AI Enablement Specialist